THE VOCERO HISPANO BRAND
The Brand Name
in Hispanic Marketing(SM)
Vocero Hispano Newspaper, Inc. (VHN) is the leading statewide Hispanic Newspaper in the Commonwealth of Massachusetts. Printed weekly since 1990, published and circulated in Print & Digital Interactive.
WE ARE VOCERO HISPANO NEWSPAPER
ABOUT OUR LOGOS
Registered Service Mark with the Secretary of the
Commonwealth of Massachusetts
The Main Vocero Hispano logo illustrated above has been unchanged since the companies inception in 1990 with the exception of the website address in blue highlight later added. Most recently in 2026 the website address was replaced with "Hispanic Sunday Newspaper".
This Logo is used on social media platforms such as Facebook, Twitter, Linked-In, ect. Its design was inspired by our main logo and adopted in 2021.
Registered Service Mark pending with the Secretary of the Commonwealth of Massachusetts
Registered Service Mark with the Secretary of the
Commonwealth of Massachusetts
This Logo is used as a header for special reports and breaking news related to disaster, crisis and emergencies. In designing this logo we wanted to link our brand color (Red) with a world view to communicate report is a urgent world issue. Is was officially adopted in 2019.
Registered Service Mark with the Secretary of the
Commonwealth of Massachusetts
Voting is paramount to the just representation of all people. We initiated this brand to promote Hispanic voting among our readership. It is used in exterior signs, post cards and in printed and digital advertising campaigns during election season in Massachusetts.
Registered Service Mark with the Secretary of the
Commonwealth of Massachusetts
The "HOLA" logo is primary used to reconnect with our advertisers and community. Its design was inspired by our brand color and the straight forward font used in many of our logos as well as the simple and effective word "Hello".
OUR BRANDS
Vocero Hispano Newspaper (SM)
The cornerstone of our brand is our weekly printed newspaper. It offers objective and informative content with a serious tone while also providing entertaining content such as: Art & Culture, Sports, Horoscope and more.
VoceroHispano.com (SM) and U.S. Registered Domain
Concise, comprehensive and user friendly. Our website aims to provide our readership with relevant and engaging content while offering a multitude of advertising opportunities and resources for our advertising customers.
VoceroHispanoALERTA.com (SM) pending and U.S. Registered Domain
This brand was first introduced during the 2019 pandemic to provide valuable information and resources for Hispanic community pertaining to national emergencies. The term and is logo are also utilized as a "Special Alert" within our social media platforms.
Vocero Cares (SM)
In 2017 VoceroCares was established to consolidate our community based efforts and objectives and continue our tradition of helping the communities we serve through diversified company initiatives.
Hispanic Friendly Business (SM) pending
This recognition platform was created to promote and recognize companies that make a significant effort to make their products and services equally accessible to the Hispanic Community.
Registered Service Marks
Brand related service marks we hold.
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EL PERIODICO DE LA COMUNIDAD HISPANA (SM)
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EL VOCEGRAMA (SM)
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VOCERO (SM)
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HOLA (SM)
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SU VOTO ES SU VOZ (SM)
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THE BRAND NAME IN HISPANIC MARKETING (SM)
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VOCERO CARES (SM)
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VOCERO HISPANO (SM)
U.S. Registered Domains
Brand related domains we operate:
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VOCEROHISPANOALERTA.COM
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VOCEROTV.COM
Convinced Yet?
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We
LIVE DIVERSITY
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